Victoria’s Secret Eliminates It’s Catalogs … What Does this Mean?

CatalogsLast week, the Victoria’s Secret organization decided to say goodbye to direct mail catalogs … breaking some hearts everywhere, but not as many as you think. The company that owns Victoria’s Secret, L Brands, is not only saving close to $150 million in expenses, but they are moving with the times. Their financial executive indicated that the catalogs did not have an impact on sales. And the organization wanted to relook the way they built their company. What would a company built for the first time in 2016 look like versus one built in 1977.  Read More