4 Ways HomeZada Helps You Market Your Home As a Seller

A Zada File, or a public digital home profile. It differentiates your home from other types of listings by displaying more data and unique information for buyers to view. A Zada File encompasses a host of benefits that are crucial to successfully marketing your home: details, visibility, transparency, and vision.

Showcases in-demand details

If you’re at all familiar with the software, you know that HomeZada helps you track your home finances such as home asset value and mortgage costs. But many of these home finances are of particular interest to prospective buyers when you’re selling. And you can include as many of them as you want in your Zada File.

A record of the investments you’ve made in maintaining and protecting your home gives buyers detailed insights that most home listings simply don’t show. By providing this information up front, you save buyers the time and pain required to research these points on their own — many of which would be inaccessible without your HomeZada listing: 

  • ¨ Regular maintenance costs
  • ¨ Recent repairs including costs
  • ¨ Recent renovations including costs
  • ¨ Premium building materials if used in projects
  • ¨ Replacements of air filters, fire extinguishers, caulking, toilets, etc. 
  • ¨ Home insurance premiums
  • ¨ Appliance warranty details
  • ¨ Utility costs like gas/electric, water, garbage, and phone/Internet bills

In addition to the years and the dollar amounts, you can also display unlimited before and after photos, documents, and videos if desired. As the seller or agent listing the Zada File, you choose which records and features to showcase, as the public Zada File is unique from your secure HomeZada account.

Increases visibility and shareability

When you create a Zada File for your home, you get a unique long URL as well as a shortened URL which makes it easy to share via email, social networks, your agent’s page, and anywhere else on the web. You can utilize your Zada File as your primary listing page or use it to supplement listings from alternate sources.

And when site visitors click on your link, they don’t need to create an account to view it, unlike some other real estate web sites.

You can also print a pre-formatted PDF flyer of your Zada File for a brochure box or open house. 

If a realtor is assisting you in the selling process, they can reference the professional account FAQs to learn more about how they can maximize networking efforts for their clients.

Fosters trust in seller’s transparency

Anyone who’s bought a home understands the fear that the previous owner cut corners (or is hiding a bombshell!). 

When prospective buyers see the projects you’ve done, the money you’ve invested, and the contractors you’ve worked with, they won’t worry about what unpleasant surprises await them. A Zada File listing build’s the buyer’s confidence in your pride of ownership and provides the data to back up your claims. And a confident buyer will make a higher offer.

Offers a vision for future security

When prospective buyers walk through a home, they want to be able to picture themselves in that empty-slate space, thriving in the future. But it can be more difficult to gauge future financial upkeep — renovations and maintenance costs are often underestimated by first-time homebuyers especially.

A Zada File sets you apart because it is a unique benefit you can offer your buyer — and it sets them up for success. After a sale, you or your agent can actually transfer your Zada File and additional home information to the buyer so they can continue the work you started or forge their own path for the home.

In addition to the Zada File that was on display, you can give the new owner other info you’ve tracked through HomeZada, such as:

  • ¨ Additional completed projects
  • ¨ Fixed asset information
  • ¨ A contact list of companies and people involved with your home (such as HVAC, plumbing, or other home services professionals)

The cycle continues 

After you sell your home, you can keep the information about the home you just sold and move your home inventory and personal documents from one property to another when you move.

Whatever point in the homeowner cycle you’re in — buying, selling, or just living life in a home you love — HomeZada has got your back.

Author Bio: Rebecca Graham is the home loans content manager at Best Company, an independent review site where companies don’t “pay to play” and consumers can access real customer reviews and educational materials. In her free time, Rebecca enjoys hiking with her family and sampling flavors of the week at her local cookie shop.